Could AI chatbots give freelance writers a new trust signal for their virtual CV?

AI/Machine Learning

I know, I know, not another AI post. I'm usually the first one to whinge about it...but anyway.

I had an interesting discovery on Bing AI today: For one longtail keyword in my niche, asking Bing "what is an x"

The answer listed four sources. Three out of the four were articles that I have written (one under my name, two ghostwritten for another site and Entrepreneur respectively). These were not just the top four results on Bing either — the chatbot is obviously sorting through based on its own concept of relevance. This isn't a brag — the content was nothing great, it was just a highly specific low-volume keyword.

This could just be a fluke, but it got me thinking: Just as some of us list our SEO successes as selling point, assuming we have original client permission for ghostwritten work, could we also be in a position to spout our "chatbot optimization" successes to new clients?

Posted May 5, 2023, 10:52 AM UTC

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PhoenixHeartWCContent Writer | Expert Contributor•

Makes sense to me that you could use that to sell yourself. "My content ranks high enough to be used as training material for AI" would play well in my mind.

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FRELNCERContent & Copywriter | Expert Contributor•

I think what we will see in the coming 12 months is a shift away from "search engine optimization" and toward "search optimization."

Right now, the industry remains siloed. There are Amazon optimizers and app store optimizers, etc. But as AI consumes data from multiple sources and repurposes it across channels, the content will begin to cross silos.

So, yes, being able to say, "surfaces in Alexa lists" or "appears in ChatGPT results" will be valuable. But really, this should already be valuable. We write content to be seen. Being seen is a selling point. 🤷

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Barkus-Aurelius•

Hm. This could almost be a well-written promo piece. However, interesting discussion nonetheless.

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Phronesis2000OPContent & Copywriter | Expert Contributor ⋆•

lol, true. I should forgot to add the 'sponsored by Microsoft' disclaimer.

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