Logo information

The Hyundai logo is a slanted silver letter "H" that resembles two people shaking hands. The logo conveys the brand's values of modernity, customer satisfaction, and global expansion. Meaning of the logo elements The slanted "H": The letter leans to the right, suggesting movement into the future. The shaking hands: The logo resembles two people shaking hands, which symbolizes Hyundai's commitment to customer service and teamwork. The silver oval: The oval encircling the shaking hands represents Hyundai's global expansion. The color silver: The color silver expresses the sleekness and sophistication of the brand.

Hyundai's design philosophy Hyundai's current design philosophy is called Fluidic Sculpture, which is inspired by nature. The company's next-generation design direction is called Sensuous Sportiness.

The name Hyundai The Korean word "Hyundai" translates to "modernity". The company's slogan is "New Thinking, New Possibilities