God chooses grace or a basement

Was saying this prayer for assistance by Baha’u’llah this morning and have read similar verbiage in other scriptures. It seems that God chooses some people to be pure and close to him and some others to forget their Creator and live lost in self, depravity, materialism or evil.

“Whosoever Thou exaltest is raised above the angels, and attaineth the station: ‘Verily, We uplifted him to a place on high!’; and whosoever Thou dost abase is made lower than dust, nay, less than nothing.”

Obviously we don’t have the capacity to fathom God the unknowable, or God’s doings. And we do have free will, so if someone chooses to shut God out of his or her heart, that’s a consequence of that free will. But why would a just God call souls into being only to shut them out? Thoughtful responses appreciated.