r/SaaS•
B2BAdNerd

AI search is killing traditional SEO. But it’s boosting YouTube. That’s why we’re going all in.

We hit 200 customers through LinkedIn Ads as the primary channel.

But we knew we couldn’t rely on paid forever.

We needed a new growth channel.

We looked at traditional SEO.

But it’s getting harder.

AI summaries dominate the SERPs. Organic reach from SEO is falling off a cliff. And most company blogs look exactly the same.

But YouTube?

AI search surfaces it constantly.

It gets pulled into featured answers, Google snippets, even ChatGPT recommendations.

And barely any B2B companies are using it well.

So we made a bet.

We launched a new YouTube series called Inside an Ad Account.

In each episode, we break down a real LinkedIn ad account: targeting, structure, creative, metrics.

Here’s what went into launching episode 1:

  • Keyword research based on actual YouTube search volume

  • Picked one with intent: LinkedIn Ads Strategy for B2B

  • Scripted the intro, did a raw walkthrough live from our own ad account

  • Five full re-records…

  • Hired a freelance video editor and thumbnail designer

  • Spent more time planning distribution than recording

The goal isn’t to go viral.

It’s to build trust at scale.

And take advantage of a channel most SaaS companies still ignore.

Episode 1 is live.

I’ll drop it in the comments if you want to see how we’re doing it.

Posted Jun 13, 2025, 12:30 PM UTC

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