Special Teams Coordinators, how do y’all build your system?

I’m handling Special Teams this year along with my OC duties, and I’ve really tried to build something that’s structured, efficient, and actually translates to Friday nights.

We don’t waste time on gimmicks or fakes. I’d rather rep snap-hold-kick until we’re automatic than spend time installing trick plays we might never call. We focus on the Big 3: Punt, Kickoff, and Kick Return. That’s what shows up on game day and that’s what we invest in.

Our Indy Kick period is tight. Every coach has a role. We’re working ball drills, coverage lanes, pursuit angles, return fits—no dead time. If the drill doesn’t show up on film, we don’t run it.

We treat our special teams like full offensive and defensive units. There’s accountability, film review, and real pride in execution. I want us to be the best ST unit on the field every week.

How do you all structure your special teams? Do you meet weekly with your ST coaches? Do you script reps or freestyle based on the week? How do you track who’s on what unit and get player buy-in?

Looking to learn how others are getting it done and improving the details.