Need help getting new clients and new leads

Hey everyone! I recently joined a company that sells welding machines, 3d welding tables, welding robots, accessories, industrial cleaning chemicals, and car washing,-polishing,-detailing chemicals. Unfortunately, they didn’t provide me with any clients abase, so I’m entirely responsible for generating new business. I’m feeling a bit overwhelmed and unsure of how to proceed. I’ve considered cold mailing and calling potential clients, but I’m concerned that they might dismiss me as just a salesperson who doesn’t take my advice seriously. I’m offering discounts and other incentives to entice people to become clients, but I’m not sure if that’s the most effective approach. I’m open to any advice you may have on sales strategies, customer service, or any other relevant topics. I genuinely appreciate your input and guidance. Thanks a lot!