r/PPC•
Live-Bug-3084

Am I Being Lowballed? Client Wants Me to Handle Sales Tasks Outside Google Ads Scope

Google Ads

Hey everyone, I could really use some advice.

I was hired as a Google Ads Specialist to manage campaigns and drive traffic. I’ve done this before in an agency and with other freelance clients — no issues there.

But this client uses GoHighLevel (GHL) and keeps asking me to:

  • Check GHL for issues and lead notifications
  • Review all form submissions
  • Evaluate lead quality
  • Set KPIs for leads and track if they were won/lost
  • Basically monitor the sales pipeline — not just Google Ads performance

This feels more like sales/operations work than ad management.

And mind you — I’m only contracted for 5 hours per week at $10/hr. The ads are doing well, and I’ve already been sending regular reports using Looker Studio with detailed metrics (clicks, conversions, search terms, locations, etc). I don’t mind helping a bit outside scope, but this seems like too much — I’m confused.

Is this normal for a Google Ads role or I'm becoming his EA? I don’t want to come off as difficult, but I’m starting to feel like I’m being lowballed or taken advantage of.

Would appreciate any insight — thanks!

Posted Jul 9, 2025, 4:21 AM UTC

1733
Loading comments…