When you’re choosing between a few equally good clothing options, what’s the deciding factor?

Let’s say you’re picking between three shirts. They’re all equally comfortable, equally appropriate for the context, all they’re all shirts that you regularly wear and like.

What makes you choose the one that you choose?

Like, what happens in that moment? Is it like a gut feeling, or a memory? Or an imagined future scenario? Something superstitious maybe? Something else?