We hear a lot about Memphis, but how attractive is Tulane itself to the new PAC?

A lot of time people talk about Memphis (resources, business support, city following, etc). It seems like when Tulane is talked about, it's considered part of a package deal along with breaking apart the AAC to be the top G6 slot

But what do you think when you hear 'Tulane' and it's value to the PAC? For example, if they were to just come alone, what would be the perceived 'get' and value?