r/PPC•
statelessme

[HELP] I launched my first ad campaign on Google Ads to promote my agency

Google Ads

Hey folks, quick question for the pros here
I just launched my first ad campaign yesterday and I'm wondering: should I start with manual CPC to control spend and gather some data first, then switch to smart bidding later?

One of my keywords is eating up a big chunk of my daily budget, and I’m not sure if smart bidding is the right move this early.

Appreciate any advice! I’ll update or reply below with any changes I make.

Posted Aug 4, 2025, 4:24 PM UTC

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