Red flags/green flags to look when shopping for new beard oil?

Howdy,

I’m exploring the market for beard oils I haven’t tried yet; just feel like switching things up and seeing what’s out there. That in mind, my uneducated ass was wondering: what makes a “good” beard oil good, and vice versa? What ingredients, qualities, et cetera do y’all think should be generally avoided, and what should a decent-quality beard oil have instead? Are there non-subjective things to look for, or is it more just a matter of niche and personal preference?