Any articles or research on the rise of kpop/the hallyu wave?

Hiii, not sure if this is the right place to ask but I'm an a-level sociology student in the uk who's trying to expand my wider reading and also likes kpop. I would love to read work combining sociology/any social science with that! I'm quite interested in the growing cultural (?) influence (I heard somewhere this was called soft power but I'm not entirely sure) korea has in terms of it's music, shows, makeup, skincare, fashion, etc, especially on social media. If anyone could give me a starting point or something that would be great :3 thank you