Actually??

Came across this advertisement for the new spiderman set coming out, as a newcomer who was jaded almost instantly by the ff crossover I'd like to know the odds that this highlighted statement is true. Will they flood the market with these to ensure that they can actually be free or will lgs' just hoard them and scalp them on the secondary market due to "low supply"? I've checked local events and nobody says anything about free decks of cards nor do they mention spideman at all anyway. I can imagine that all the same people in the area who snapped up all the ff cards will be all over a free product like vultures.