If you had $5K to market your real estate business, what’s your game plan?

Curious to hear what the other agents might do here. If we say you've got $5k strictly for marketing where would you put it for the best?

Would you go all out on the paid ads from Facebook or Google to generate a more fast leads? Or would you invest in branding a better photos, video tours, or a strong website to attract higher-quality client?

For me personally, I'd like to split it between local SEO, short-form video content, and a solid CRM setup to nurture leads. But I'm wondering what's been the best use of your marketing budget so far?