Do content creaters really make this much money in India?
Am seeing this trend wherein insta influencers are posting their monthly expenses. It's crazy to see they are in the range of 5-6 lakhs per month. And most of these folks are in 20s or worst case early 30s.
https://www.instagram.com/reel/DOFiRO0Caf0/?igsh=MzRlODBiNWFlZA==
https://www.instagram.com/reel/DPYs0ELiWPr/?igsh=MzRlODBiNWFlZA==
Am curious, that seems like an outlandish amount to spend in a country like india. Even my acquaintances in the US with kids spend slightly lesser in VHCOL places like NYC and SF Bay area. Also, even if we assume they spend all their income, it would be like 1.2 crores per annum pre tax income which is very high for someone in their 20s in India.
Do influencers in India really make that much income?
Posted Nov 2, 2025, 12:06 AM UTC