Anyone else think we need to rebrand Black Friday?

It’s the day after American Thanksgiving and it has absolutely nothing to do with us! I loath seeing all the flyers and ads for Black Friday. I can’t even remember when it started to become a thing in Canada. Maybe we just need to have a new name for the day. How about Red Friday buy Canadian? It’s not like there’s any actual deals on things to help people that are struggling with their finances. It’s all a scam now.