SaaS FinTech - How are you all generating pipeline for Q1 2026? Looking for ideas

I’m in fintech SaaS and it’s been a pretty lean Q4, not much closing happening this quarter. So we’re shifting focus toward generating pipeline for Q1 instead.

Curious what’s working for you right now in terms of:

  • outbound sequences (email/phone/LinkedIn)
  • content plays
  • ABM campaigns
  • events or micro-events
  • cold outreach angles that are actually resonating
  • any scrappy, low-cost tactics that are driving real conversations

For context, our ICP is US-based, project-driven companies in the 51–200 employee range.

Would love to hear how your teams are prepping for Q1 and what strategies are actually working right now. Appreciate any insights!

Posted Dec 1, 2025, 5:58 PM UTC

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