Can someone explain what the rise of interest in Y2k stuff is? Is it just people wanting stuff for nostalgia or the youth finding older stuff more appealing?

I noticed an uproar in Y2K fashion. Stuff even like r/vintagebattlestations seems to be getting more popular lately more than ever.

Just seems odd to me. I could totally understand people around my age (I'm 30) trying to buy stuff they grew up with for nostalgia. Or buying things they never could afford when growing up.

But was genuinely curious on why this seems to be a trend right now.