Top reasons I’m buying Playboy

I’ve been watching $PLBY for months and this thing is starting to feel like the old 2021 vibes but with ACTUAL earnings instead of hopium and SPAC fumes. It’s sitting at $2.22 right now, on a $230M market cap. That’s basically pocket change for a brand literally everyone on earth recognizes. The bunny logo is iconic!

Meanwhile OnlyFans is valued at like 6 billion and half the internet still thinks Playboy died with the magazine but….guess what: it didn’t!

Q3 just dropped and check this out:

-First profitable quarter EVER since the SPAC -Licensing revenue is up 61% YoY -$300M in contracted licensing deals already locked in for the next few years -Net debt basically gone, cash pile growing, guiding CASH FLOW POSITIVE for 2025

I’ve read analysts still have $3 targets floating around which is 40% from here, but anyone who’s been paying attention knows that’s conservative as hell once the Miami club opens and the China relaunch money starts rolling in.

Speaking of catalysts still in the chamber:

-New physical magazine dropped last month (sold out in hours, people are paying $300 on eBay for copies) -Miami Playboy Club + global HQ breaking ground, opens Sept 2026 -Won an $81M arbitration against their old China partner which means straight cash money -Sydney Sweeney doing full bunny shoots for Euphoria S3 promo (don’t pretend you’re not looking) -Management presenting at Roth next week, expect fresh meat

The chart’s doing that cup-and-handle thing everyone creams their pants over, golden cross already hit, and volume’s been spiking hard. It all feels exactly like those quiet weeks before a meme stock decides to send.

Look, I’m not saying it’s going to $60 by Easter, but at $2.16 with real revenue, real contracts, and zero dilution risk? This is the cleanest “brand revival + meme stock” play I’ve seen in a hot minute. It’s way way way wayyyyy less toxic than $GME/$AMC/$BYND bags some of you may still be holding.

I’m balls deep in Jan calls and averaging down shares every time it dips under $2. Who’s coming with me or am I the only one who still believes in bunnies? 🐰

Position: 8k shares + a stupid amount of $2.50/$3 calls exp Jan ‘26

TL;DR: $PLBY to $5 by March or I’ll rip out a page of the magazine and put it in my smoothie every morning 🥤