What gifts do you get your s/o or friends/family as adults?

I love my boyfriend so much but he’s so picky and I never know what to get him. Things I think he’d like or would find useful he never likes and ends up never using them. For other adults too like my friends and family it feels silly getting them gift cards and they all work so they can get anything they want.

Same for me, like I don’t expect gifts bc I work hard and can buy anything I need. Maybe paying off one of my bills would be nice, but I wonder if they’d appreciate that like I would? Idk