Two things have helped me with the afternoon cravings.

1. I know that by the time I get into bed, I will have been happy that I didn't drink that day.

2. I know that If I drink, I will be self-loathing before I even get into bed.

I say that to myself over and over even when the cravings are outrageous. I don't make it everyday but I am getting stronger everyday. Up to day four now. Five through 10 is the toughest for me. IWNDWYT!