3rd party lead generator taking away our business and can't find a solution
There's a third party business listing called Discounted Paternity Testing Center who even says in their about us they're a "lab corp provider" the website leads to choicedna.com and it shows 100+ locations in New York City. I immediately knew it was fraudulent so I went there, took a video, asked the doorman if they were there, showed they weren't on the directory.
When we go on maps and choose "does not exist" it is automatically decline without any human review. I then got an email from them stating THEY DON'T HAVE A LOCATION AT THEIR LISTED GOOGLE PROFILE as well as a video recording of it and uploaded to their business listing as proof. It was declined.
I sent out a google redressal form months ago and nothing ever came from it.
Since we are a real business, we're paying thousands a month in rent, staff, insurance, and supplies while this listing (who has other locations across the US with this spam setup) gets to reap in all the benefit of google map pack without any of the associated costs by playing this game.
I understand this is a free service, but It's making me lose faith in google business because this listings can just stay up forever because they likely did bulk verification of random labcorp offices (there's a labcorp at that address, but they don't perform DNA Tests there) while my business had to go through all the hoops of video verification. They don't have business documentation with New York State either. If anyone has any other suggestions besides redressal (didn't go anywhere - still waiting), or marking as doesn't exist on business (automatically declined) please let me know. Or if you can try pushing it on your end - anything helps.
Video of the customer service saying they aren't at that location
https://drive.google.com/drive/folders/1m3Pe8JX-qrD6kwFd7WrN1onVgoQ5nbCg?usp=sharing
Email of them saying it's not at that location and they send business to church ave.
Posted Dec 30, 2025, 8:59 PM UTC