Testing early traction tactics, has anyone tried hiring micro-influencers?

Testing early traction ideas for a B2B SaaS — has anyone used micro-influencers successfully?

Hey everyone,

I’m running early access for a B2B product targeting service providers (agencies / freelancers). The product itself is working, but like most early-stage projects, getting the *first* few real users to actively test it is the hardest part.

I’m currently evaluating different distribution experiments and one idea I’m considering is **working with micro-influencers** (small but niche audiences, not generic SaaS pages).

Before I test it, I’m curious:

* Has anyone here actually used micro-influencers for early-stage B2B?

* What worked / didn’t work?

* Was it worth the time vs direct outreach or content?

Not looking for growth hacks — more interested in real experiences and lessons learned before I invest time or money in this channel.