#GearCity: New Collaboration in the Automotive Industry

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New Collaboration in the Automotive Industry

Emerson Motors Company (EMC) is joining forces with Evade and Cureworth to design the next generation of engines. According to recent reports, this collaboration involves two new engine models: the Vader and the Transition. It's not surprising that Evade and Cureworth have been known for their creative naming conventions; after all, catchy names do tend to sell.

Cureworth’s CEO, in a press briefing (2024), elaborated on these engines' features. The announcement highlighted the inclusion of hybrid technology, although it was noted that the engines will not require charging via a plug. As Cureworth's CEO explained, "These won't need a plug because our new engines are designed with self-sustaining capabilities in mind." The CEO further emphasized the commitment to the brand by stating, "Just wait until you drive them! Yes, I said 'them,' as there will be two models hitting the streets soon."

While on vacation, the CEO appeared particularly enthusiastic about the project and the future of the company.

Evade, on the other hand, took a more measured approach in its press release. It introduced the Tire and Smoke Team (TST), featuring legendary figures such as Jap Menno and Chin Gas. Although the exact products associated with these names are not yet clear, the presence of Evade’s and Cureworth's brands suggests an exciting return to prominence in the automotive industry.

Posted Jan 19, 2026, 5:32 PM UTC

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