Chinese dominated niche. Would you enter?

Would you enter a Chinese dominated niche?

The niche is new in sports and outdoors, started around Oct–Nov 2025. Average reviews are around 30. It’s selling well: the top 10 sellers are doing 300+ sales per month, and the main keyword has a search volume of 15k/month. Average price is $35–$40.

I plan to bundle the top selling item with a frequently bought item and target women only with custom packaging. No one else is doing this. That lets me narrow the audience and I could price it between $38–$45 with 80%-100% ROI.

The only concern is that all sellers are Chinese. There’s one Australian seller doing about $10k/month. Should I back off or keep going?

Posted Jan 25, 2026, 4:40 AM UTC

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