client is never happy

i think i need to fire my client😭

for reference her hair is like true level 1. she wants ASH blonde like white with zero warmth. she’s been my client for 3 years and has sent me SO many referrals, i love her as a person.

however, she is NEVER happy with her hair. when i’m lifting her hair it sits at red/orange for SO long, and after about an hour and a half it finally reaches a super yellow level 8. if her hair gets to a pale 9 it literally disintegrates. i’ve explained this to her so many times but she doesn’t get it. every time i do her hair i have to redo it one or 2 times after and she’s still not happy, she tells me how much she hates her hair and i just feel awful.

i work with a lot of dark hair clients and i have no trouble lifting them. i take small sections, my saturation is perfect, placement everything. i know how to work with dark hair and lift it to blonde healthily but her hair WILL NOT budge. i have her today and im planning on having a serious talk with her saying that she might be better off seeing a blonde specialist. i feel so bad because i love her and dont want to make her feel bad, but if she hates her hair everytime i dont know why she keeps coming back? she always shows me pictures of her hair from her old stylist as her inspo, so i dont know why she stopped seeing her old stylist if she loved her hair then. just really wanted to vent and any advice is appreciated! i hope she doesnt get mad.