Staking out the field here
Hi there
I've been building an Authentication as a service product for the past year now. The reason why I started was quite frustrating actually. None of the big tech Auth solutions like Auth0 or Clerk were quite customisable enough. It kinda never gve me the vibe of being able to mesh it with my systems as much as I wanted to. So I set up one this painfully long journey of building an Authentication and User Management start up.
I know most of you are used to AI generated posts here nowadays so excuse my human ness :)
So I know it might sound dumb to say my product is different. I am not reinventing the wheel rather I am trying to actually define a space that makes SaaS solutions actually mesh better with customer systems. My service (which I wont name because of marketing-bait) focuses on customiseablity a lot like being able to customise everything show to the user and I would say it's very secure too with Mutual Encryption everywhere making data breaches less likely for tenant data. I genuienly don't know if I should continue building this or not considering that getting customers to switch to another Auth solution is a pain to do just due to the fact that so many migrations need to happen.
I would love some inputs on this thanks!
Posted Feb 14, 2026, 7:56 AM UTC