Customizing the "pages" on the fitbit itself

I am not a long time user of fitbit so I don't know the right terms. But I know how to customize the phone app pretty well, but I want to customize the different options I want swipe through on the watch itself. It shows me info I don't care about, like water intake and resting heart rate, but doesn't show me things I want to see like calories in. It also doesn't have all the options for exercise shortcuts, example I can log a water aerobics workout through the app but that option is not there to make it a shortcut on the watch. Anyone know if these are things I can do? I have an inspire, can't remember if it's2 or 3.