I built a pricing + sourcing tool for independent car dealers. Looking for honest feedback.

Over the last year I’ve been building a data tool specifically for independent used car dealers.

The idea started because I kept seeing smaller dealers try to compete with franchise stores using either gut instinct or expensive tools that weren’t built for them.

So I built something that:

• Compares active vs sold listings in a local market
• Grades demand (A–F style)
• Shows days on market trends
• Flags risky buys before dealers overpay
• Gives real-time appraisal guidance based on supply + sold comps

It’s basically “vAuto-style insights” but focused on independents.

I’ve had about 20–25 dealers test it, and usage has been solid, but converting to paid users has been tougher than I expected.

If you’re a dealer (or have sold cars), I’d genuinely love feedback:

• What do you actually use today to source?
• What makes you trust or not trust a pricing tool?
• What would make something like this a no-brainer?

Not selling here. Just trying to build something that actually helps smaller operators compete smarter.

Appreciate any real feedback.