UK may fine tech companies 10% of global revenue if they don’t remove nonconsensual intimate images within 48 hours

The UK government, led by Keir Starmer, is proposing:

• 48-hour takedown requirement
• Single victim report → multi-platform removal
• Hash matching to stop reuploads
• Fines up to 10% of worldwide revenue
• Possible service blocking

Regulator Ofcom is also considering mandatory proactive detection tech.

Context: This follows controversy around AI-generated “nudified” images linked to xAI’s Grok.

Questions for community:

• Is 48 hours realistic at global platform scale?
• Should governments mandate hash matching tech?
• Where’s the line between moderation and overreach?
• Will this push platforms toward aggressive automated filtering?
• Could smaller platforms survive 10% global revenue penalties?

Curious to hear legal, infosec, and platform engineering perspectives.

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Source: https://therecord.media/united-kingdom-noncensual-images-fines