Built a niche job board for psychiatric nurse practitioners. 6 weeks in — 583 weekly users, $0 revenue. Here are my actual numbers.
Been lurking here forever so figured I'd finally share something.
I'm a data engineer by day. Noticed that Psychiatric Mental Health Nurse Practitioners (PMHNPs) have zero dedicated job boards. They're stuck searching Indeed and LinkedIn where their jobs get buried under generic nursing listings.
So I built one. Took about 3 months using Next.js, Supabase, and a lot of AI-assisted coding (Cursor + Claude).
The site now:
- 10K+ jobs across all 50 states, updated daily
- 73% of listings show salary (way higher than the big boards)
- Free for job seekers, free for employers during launch
Actual numbers after 6 weeks (no paid ads, no social media yet):
| Metric | This Week | Change |
|---|---|---|
| Active users | 583 | +87.5% |
| Avg engagement | 2m 07s | +7.7% |
| Google clicks | 489 | Hockey stick starting |
| Impressions | 20.7K | — |
| Avg Google position | 2.9 | Top 3 for most queries |
The thing that surprised me most — avg position 2.9 on Google with zero backlink building. Just focused on making pages actually useful for every search query a PMHNP would type.
What I'd do differently:
- Should've started content/social way earlier. SEO is carrying everything right now
- Spent too long perfecting features nobody asked for before launching
- Should've talked to employers from day one instead of waiting for traction
Revenue model (not live yet): Planning to charge employers for featured listings and promoted posts. Keeping it free until we hit ~1K weekly users. PMHNPs are projected 35% job growth through 2034 so the market's only getting bigger.
Built this with one friend, zero funding, while working full time. Happy to answer anything about the build, SEO strategy, or niche job board economics.
Posted Feb 20, 2026, 4:30 PM UTC