Graphic designers who moved away from streamers/creator clients — was it worth it?

I’ve been working for years doing illustration and graphics primarily for streamers and online creators.

The issue isn’t the creative side — I enjoy it.

The issue is instability.

Most creator-based work means:

• one-off commissions

• inconsistent income

• constant client hunting

• low long-term retention

I’m seriously considering shifting toward more B2B-oriented design work (brands, companies, recurring service needs).

For those of you who’ve made a similar shift:

— Did your income become more stable?

— Was client quality actually better?

— Did you regret leaving creator-based work?

— What was the hardest part of repositioning yourself?

I’m not looking for surface-level advice like “diversify” or “try both.” I’m interested in real experiences from designers who’ve actually made this transition.

What changed for you?