The one metric I stopped obsessing over (and what I watch instead)

For months, I obsessed over total website visitors for Reoogle. More traffic felt like success. But it was a vanity metric. Visitors from generic sources bounced instantly. The metric that actually correlates with trials and payments is 'subreddits researched per session.' It means someone is using the tool at https://reoogle.com for its intended purpose—digging deep. Now, I focus my content and outreach on driving that specific action, not just a click. Letting go of the big, impressive number freed me to chase the small, meaningful one. What's a vanity metric you've learned to ignore?