Built a side project for 8 months → only 2 lifetime sales & almost zero traction. Quit or keep pushing?

Hi,

I’m a regular 9-5 dev who wanted to build something on the side. Eight months ago I started working on a project in my night and weekends. I finally launched it, improve many version, added payments, etc.

Results so far:

  • 2 lifetime licenses sold (total revenue < $100)
  • Traffic: literally a few visits per day for the last 6 months
  • Almost zero comments or feedback anywhere
  • I’ve been posting consistently on X and LinkedIn, but it’s not moving the needle

Now I’m at the classic crossroads everyone talks about:
→ Should I keep pouring time into marketing, distribution, and improving this project?
→ Or should I “kill it and start fresh” like a lot of indie hackers advise when traction is this low?

I still believe in the idea, but I’m also realistic — 8 months and basically nothing is painful, especially when I could be building v2 of something new instead.

Would love honest advice from people who’ve been here:

  • At what point did you decide to quit vs double down?
  • What would you do differently in my shoes?
  • Any quick distribution/marketing experiments that actually worked for you when you had almost no traffic?

Appreciate any input — even the brutal ones. Thanks guys

Posted Feb 26, 2026, 8:04 AM UTC

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