Toreador-focused chronicle

Good evening, clan!

I’m currently Storytelling for a Toreador coterie, and all of them are specialists in some form of art (fashion design, comics, film).

I’m thinking about leaning into those talents as a way for them to manipulate public opinion, preserving the Masquerade while also protecting the interests of the local Camarilla’s front company.

My issue is that I’m not entirely sure how to execute this in a compelling way. What kinds of problems, mysteries, or conflicts could spin out of that premise and generate solid story hooks for a Toreador-focused chronicle?

Do you have any ideas on how to build a strong story around a Toreador coterie like this?

Thanks in advance!