i can’t save profits to save my life

I’m 24 and my online store has been consistently making around $20k/month for the past year. I get payouts daily (up to $1k/day), not monthly.

I’m not in debt, but I end almost every month close to zero. Most is just reinvested, I don’t spend on designer or flashy things, my biggest expenses are high rent (but doable), good food (easily $50-100/day) if i never spend on anything else for myself i believe this expense to make up for it, and travel when I can.

I value living well now. After everything the world has shown us the past few years, I don’t really operate from a “save every penny” mindset. But I also don’t have real savings, and that’s starting to bother me.

For people earning similar income:

How did you balance enjoying life vs building assets and the business?

Trying to figure out the mindset shift needed.