Anyone else seeing crazy keyword fluctuations?

Anyone seeing crazy keyword fluctuations in organic search? Since the second week in Feb we've experienced crazy movement. Keywords going from top 3 positions to the second page, and back again. It's all over the place. I know we've had a discovery update during that time that has since rolled out, but it's definitely not over, something else is coming. Movement almost seems to be happening hourly. Anyone else seeing it?

Posted Mar 5, 2026, 11:38 AM UTC

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