Take it from a career advertising creative director - Kristi Noem's ad campaign didn't cost $270m
I have worked on some pretty expensive ad campaigns in my two decades. Lexus, Bacardi... I could go on, but let's just say "big brands with big pockets."
KKKrusty's bullshit "Look at me, I'm on a horse!" ad campaign couldn't possibly cost $270 million. And that's all-in. Creative, account, media placement... all of it.
I've done campaigns that did 10x as much for 1/10th the budget.
And unlike the shadowy subcontractor agency that was created a week before winning a no-compete bid? We actually pitched the work.
I can't believe just how nakedly fucking corrupt this administration is. Oh wait, yeah, I can.
Posted Mar 5, 2026, 7:59 PM UTC
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