At Milan Fashion Week on March 1, 2026, **HUI Milano** presented its Fall/Winter 2026-27 collection titled **“Her Threads.”** Designed by founder and creative director **Huizhou Zhao**, the collection explores the relationship between cultural heritage, identity, and womanhood.

The concept is inspired by **Nü Gong**, a traditional Chinese embroidery practice historically carried out by women. More than a decorative craft, Nü Gong served as a way for women to express emotions, stories, and personal histories through stitching.

In the collection, embroidery becomes a storytelling tool rather than simple ornamentation. Many stitches are intentionally hidden along seams and cuffs, symbolizing the often unseen labor and heritage passed down through generations of women.

The runway itself was designed as an immersive installation with suspended threads surrounding the models. As the show progressed, the narrative followed different stages of a woman’s life, from innocence to self-awareness and empowerment.

Through “Her Threads,” HUI Milano connects **traditional Chinese craftsmanship with contemporary global fashion**, presenting a collection that reflects healing, memory, and the evolving strength of women.

HUI FW26/27 “Her Threads” Brings Chinese Embroidery Heritage to Milan Fashion Week