I built a tool that audits your app or website from recordings or screenshots

While building products I kept hitting the same problem:

You know something in your product flow feels off, but it’s hard to pinpoint what actually needs fixing first.

So I built ShipShape.

It reviews mobile apps and websites from short screen recordings or screenshots and generates a structured product audit.

You upload a recording or screenshot of a flow (onboarding, checkout, dashboard, etc.), and it analyzes things like:

• UI clarity

• UX friction in flows

• missing or confusing features

• product strategy signals (onboarding, trust, retention)

Then it returns:

• an executive summary

• prioritized improvements

• explanations for why they matter

• a ready-to-execute checklist of tasks

The goal is to turn vague feedback like:

“The UX feels confusing”

into something actionable like:

“Primary action competes with navigation causing decision friction.”

Builder and Studio tiers also surface technical and security considerations, such as:

• backend scalability risks

• API performance bottlenecks

• authentication/session risks

• caching and architecture improvements

So builders can catch product, UX, and implementation issues before shipping.

You can upload either:

• screen recordings

• screenshots

There’s also a free lifetime audit if anyone wants to try it.

https://shipshapelab.com

Would genuinely love feedback from other builders:

Would you actually use something like this when reviewing your product flows?