Fuel Pump Injection sound in ronin.

I bought a new TVS ronin (charcoal ember), 1 month back. Previously i used to get the normal usual sound of fuel pump injection when i used turn on the ignition, there used to be a fuel pump sound (chiiiiiiiiii sound) for 2-3 secs and it used to stop after that…

But from past 2 days. When i am starting the ignition i am getting that same sound for 2-3 secs and its normal, but when i am starting the engine on. Then also i am going on getting this sound continuously.

Like the engine is running and side by side this fuel pump ignition sound is also coming continuously till the bike’s engine is on.

Is this normal? Or should i visit service center.