How I improved my Instagram engagement by checking recent follow

Hey Everyone,

I work with an agency and manage few Instagram pages. After some time I noticed my posts were not getting much engagement even though i was posting regularly and making good content. I didnt understand why people were not liking or following. So I started looking at other accounts in the same niche. but their followers and following lists were random and i couldn't figure out any pattern. Then I found a way to check recent follows. Now I could see which accounts they followed and which post got more engagement. I started noticing trends what people like and what made them follow and when spikes happened. I used these Insight to guide my own content. I didnt copy anymore but i made small changes based on what people were reacting to. Slowly my engagement started improving and more people began following my pages. Then I noticed posting consistently isnt enough. Watching trends , understanding your audience and learning from data even small things can make a big difference.

What do you do to spot trends in your niche?