Solo founders journey:

Solo founders journey:

- fail

- fail

- buys domain + Claude subscription

- builds AI tool nobody asked for

- $0 MRR

- tweets “My first SaaS/app is live now”

- still $0 MRR

- first sale: $5

- celebrates like they’re pre rich

- builds second AI app

- $200 MRR

- writes thread: “10 lessons from my first $200 MRR”

- discovers marketing & distribution

- starts posting like an influencer

- submits to 100+ directories manually

- curates the list with high DR directories

- gets featured

- starts seeing traffic

- $1000 MRR

- 5K followers

- launches on Product Hunt

- doesn’t explode

- learns again

- doubles down on marketing

- builds AI Directories

- starts posting on X and Reddit

- starts engaging with potential customers

- helps other founders find users

- $ 5K MRR

- $ 10K MRR

- crosses 10K followers

- crosses $ 150K total sales

realizes:

- product matters

- but marketing and distribution changes everything

- now building bigger.

what happens at 1M followers? 👀

Posted Mar 8, 2026, 8:14 PM UTC

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