What founders can learn from Brian Chesky’s early struggle

Before Airbnb became a multi-billion dollar company, its founders were literally selling cereal boxes just to keep the startup alive.

Brian Chesky and his co-founders created Obama O’s and Cap’n McCain’s cereal during the 2008 election just to raise money for their startup.

We often hear about the success, but not the scrappy things founders do just to survive.

So I’m curious:

What’s the most creative or desperate thing you’ve done to keep an idea or project alive?

Let’s talk about the real founder stories behind the scenes.