SubSummit is six weeks out and I have no idea how to make it worth the trip

We run a subscription box business doing around $3M ARR and this is our first time to SubSummit.

I will be going with our head of marketing and we both felt like this was the right room to be in because everyone there is dealing with the same retention and growth problems we are.

The issue is we have not done anything to prepare beyond booking the hotel. We have real pipeline goals attached to this trip and I am starting to feel the pressure of that. My co-founder is already asking what we expect to get out of it and I do not have the answer