Most Junk Removal businesses think Google Ads is a "money pit." And for this client, it was—until **Softtrix** stepped in.

**The "Before" Picture:** The client had already wasted **$3,000+** on Google Ads with almost zero returns. They were getting clicks, but no phone calls. No bookings. Just wasted budget.

**The Softtrix Turnaround:** Our PPC lead, Amiteshwar Singh, performed a deep audit and found the "budget leaks." Here is exactly how we fixed it:

✅ **Match Type Overhaul:** We stopped the "Broad Match" madness that was triggering ads for irrelevant searches.   
✅ **Account Restructuring:** We organized campaigns by specific services (Appliance Removal, Furniture Pick-up, Construction Debris) to improve Ad Relevance.   
✅ **The Tracking Fix:** We repaired broken GA4 and GTM tracking to ensure every dollar spent was actually being measured against a lead.   
✅ **Ad Copy Optimization:** We focused on "Speed and Reliability"—the two things junk removal customers care about most.

**The Results:**

* **Total Spend:** $953
* **Qualified Leads:** 65
* **Cost Per Lead:** \~$14.60
* **Timeline:** 30 Days

If you're tired of "donating" your hard-earned money to Google, it’s time for a strategy that actually books jobs.

👉 **Want these results for your Junk Removal business? Let’s talk:** **Softtrix.com**

\#JunkRemovalMarketing #GoogleAds #PPC #Softtrix #LeadGeneration #BusinessGrowth

Google Ads for Junk Removal - Junk Removal Marketing Case Study