How are enterprise teams actually enriching their CRM data without it becoming a full-time job?

We're a mid-sized team and our CRM has been a mess for a while now. Incomplete records, missing contacts, outdated company info it's slowing down our whole sales process.

We've tried a couple of enrichment tools but either the pricing doesn't scale well, or the data just isn't accurate enough for enterprise level outreach.

Curious how other teams are handling this. Are you doing manual enrichment, using a tool, or some combination? What's actually keeping your CRM clean and up to date?