5-day-old Etsy shop with 13 listings, looking for feedback on SEO & visuals

Hi everyone,

I recently opened my Etsy shop selling hardcover journals. The shop is 5 days old and currently has 13 active listings. I’d really appreciate some honest feedback from experienced sellers or stationery enthusiasts.

Specific questions:

  1. Do my thumbnails and product images feel attractive and premium enough to get clicks?
  2. Are my titles and tags clear, searchable, and likely to match buyer searches?

Answers to guideline questions:

  • What inspired you to create this shop? I wanted to combine my love of journaling, botanical art, dark academia and cozy aesthetics into giftable journals that people can enjoy for self-care or writing.
  • What research have you already done on your shop prior to opening? I’ve done keyword research on Etsy using similar shops, tested Pinterest for engagement (1.1k impressions, 16 engagements in 3 days), and reviewed Etsy SEO guides to optimize listings.

Shop link: matchamooncake.etsy.com

Thank you so much for any honest feedback I genuinely want to improve my shop before scaling further.

Posted Apr 6, 2026, 1:30 PM UTC

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