Where are you actually finding affiliates in Europe?

Curious how people are finding affiliates in Europe these days.

I’ve mostly seen US-heavy channels (Twitter, YouTube, big affiliate networks), but it feels quite different when you focus on Europe — especially with language fragmentation and smaller local communities.

For those working with affiliates in EU markets:

• Where do you actually find good partners?
• Do you rely more on networks, direct outreach, or content creators?
• Any channels that worked surprisingly well (or didn’t)?

Trying to understand what’s actually working in practice, not just theory.