To all subscribers: Why did you subscribe?

I’ve been listening for years and always thought about subscribing, but never actually did. I don’t mind the occasional ads. That all changed when I heard about the read articles and “Ask the Intercooler” episodes. That sealed the deal, and I had to subscribe. As a passionate hobby runner, nothing beats having the Intercooler in my ears—it’s like spending time with friends :)

What was it for you?